![]() If you want to know more about it, I invite you to read my article about the image attributes optimization for SEO. In its article Using ALT attributes smartly Ríona MacNamara from Google Webmaster Tool Team told us: ” Googlebot does not see the images directly, we generally concentrate on the information provided in the “alt” attribute.“ That’s one of the reasons why our Image SEO Optimizer for WordPress adresses the issue of Alt text but not title text. Title tag optimization should therefore be your last priority. Search engines don’t care about them: they are thus useless for search engine optimization. Title texts are just there to give a title to your pictures. It’s important for accessibility and SEO to pay attention to alternative text but you can ignore title text. Alt text and title text (or title tag) are nevertheless different. However, who cares?Īlternative text, alt text, alt tag, alt description, alt attribute: they are synonyms and designate a text alternative to an image. Technically speaking you should not use the term alt tag to refer to alternative texts because it’s not a tag, but a possible attribute of img elements. Alternative text, Alt text, alt tag, alt description and alt attribute: ALL THE SAME! If the image you are displaying has no function or editorial purpose the alt text can be left empty. Alt attributes apply to every image formatĪlt tags should be applied whatever is the image format: this attribute is indeed compatible with JPEG, WebP, PNH, GIF, etc. I’ll back on this topic later, when we go through the ALT examples. ![]() ![]() Mentioning the function is not really important for SEO, but it’s key for accessibility. People often forget to include the function of the image when they fill out alternative texts. The textual alternative should describe the appearance and function of the image on the page. Alt texts are a textual alternative for images Alt texts provide a textual alternative to visual content in web pages. ![]() An alternative text is an html attribute that should always be added to your image () elements. ![]()
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